Traditional beer distributors find themselves at a crossroads. As brewers proliferate and inventories of beer build, consumers become ever more promiscuous. The result is that brewers find ways to go-to-market without distributors using new technologies that promise to dramatically change how sales and distribution happen. Distributors are realizing that this is not like the ‘old days’.
In our first video, we wanted to show craft beer retailers a new, more efficient way for them to order the brands they want. Our software platform is easy to use and provides the licensed retail account with the ability to control the order placement and select from several delivery options, giving them better control over their inventory. We chose a great team from wizMotions to create a whiteboard animation to tell the story. Hope you enjoy the first of a series of videos we will place on our site. Cheers!